Win more engagements in Vietnam's USD 932 million AI market by equipping your teams with AI-powered delivery and proposal tools that meet local compliance standards.
Vietnam's enterprise AI market was valued at USD 161.41 million in 2025 and is projected to reach USD 1.83 billion by 2034, growing at 31% CAGR. The AI Law (Law 134/2025) and Personal Data Protection Law create new compliance advisory opportunities for professional services firms. Vietnam's public procurement system requires 100% electronic bidding, with 60% using open competitive processes, creating structured opportunities for compliant firms. Only 13.8% of Vietnamese companies have deployed AI at scale, representing massive advisory and implementation demand. Professional services firms must compete against FPT's consulting division and global firms including McKinsey, BCG, Deloitte, KPMG, and EY, all with established Vietnam operations.
While Vietnamese market leaders like FPT (USD 2.47 billion revenue, USD 7.7 billion market cap) and VinAI (top-20 global AI R&D) offer strong local capability, and global consultancies (McKinsey, BCG, Deloitte, KPMG, EY, Accenture) provide enterprise advisory, Pertama Partners occupies a distinctive position: we combine cross-ASEAN regulatory expertise spanning the AI Law, PDPL, and Cybersecurity Law with structured, practitioner-led training methodology validated across multiple Southeast Asian markets. Unlike large consultancies, we focus exclusively on practical AI capability building rather than theoretical advisory. Unlike local tech companies, we bring regulatory knowledge across ASEAN jurisdictions, enabling Vietnamese enterprises expanding regionally to build consistent AI governance frameworks.
Market Size
$2.8 billion AI market by 2030
“Data protection compliance costs”
“Vietnamese-language localisation needs”
Our team has trained executives at globally-recognized brands
YOUR PATH FORWARD
Every AI transformation is different, but the journey follows a proven sequence. Start where you are. Scale when you're ready.
ASSESS · 2-3 days
Understand exactly where you stand and where the biggest opportunities are. We map your AI maturity across strategy, data, technology, and culture, then hand you a prioritized action plan.
Get your AI Maturity ScorecardChoose your path
TRAIN · 1 day minimum
Upskill your leadership and teams so AI adoption sticks. Hands-on programs tailored to your industry, with measurable proficiency gains.
Explore training programsSCALE · 1-6 months
Roll out what works across the organization with governance, change management, and measurable ROI. We embed with your team so capability transfers, not just deliverables.
Design your rolloutITERATE & ACCELERATE · Ongoing
AI moves fast. Regular reassessment ensures you stay ahead, not behind. We help you iterate, optimize, and capture new opportunities as the technology landscape shifts.
Plan your next phaseLet's discuss how ai for legal teams can help your organization in Vietnam.