Can participants use Kartu Prakerja to fund this training?

Eligible Indonesian citizens aged 18+ can apply for Kartu Prakerja, which provides IDR 4.2 million in training benefits plus an IDR 700,000 completion incentive. This is a one-time lifetime benefit. We help participants navigate the application process.

How does this differ from the Digital Talent Scholarship programme?

DTS focuses on technical skills across eight academies. Our programmes complement DTS by building applied AI capabilities, governance awareness, and strategic thinking. Many DTS graduates benefit from our programmes as a next step from technical skills to business application.

Is the training delivered in Bahasa Indonesia?

Yes. All participant materials, exercises, and support documentation are available in Bahasa Indonesia. Facilitators deliver in Bahasa with English technical terms explained in context, following the blended approach preferred by Indonesian corporate learners.

How do you select the right use case for a pilot?

We evaluate candidates across four dimensions: business impact, data availability, technical feasibility, and organizational readiness. The best pilots balance meaningful impact with manageable complexity.

What's a realistic timeline for seeing pilot results?

Most pilots show measurable results within 8-12 weeks. We define success metrics upfront and track them weekly, so you have a clear picture of progress well before the pilot concludes.

What happens if the pilot fails?

We define 'minimum success criteria' upfront and monitor closely. If results trend negative, we diagnose early and either adjust the approach or recommend pivoting. Our final report is always honest about outcomes and next steps.

AI Pilot Implementation in Indonesia

AI Landscape in Indonesia

Indonesia's AI market is growing rapidly, with 47% year-on-year adoption growth and 5.9 million businesses newly adopting AI in 2024. However, 57% of businesses cite lack of skilled personnel as the top barrier. Government programmes including Kartu Prakerja (IDR 4.2 million per participant, 18.9 million cumulative beneficiaries), Digital Talent Scholarship (60,000 scholarships in 2025), and elevAIte Indonesia (targeting 1 million AI-skilled individuals) demonstrate strong public investment in AI literacy. The 200% super tax deduction for vocational training further incentivises corporate investment. Training must be delivered in Bahasa Indonesia for domestic audiences, with blended learning as the dominant format.

Key Challenges in Indonesia

57% Skills Gap as Top Barrier — 57% of Indonesian businesses cite lack of skilled personnel as the top barrier to AI adoption, despite 92% of knowledge workers already using generative AI. The gap is between informal AI use and structured, governed AI capability.
Subsidised Training Pathway Complexity — Multiple government programmes (Kartu Prakerja, DTS, elevAIte Indonesia) offer AI training subsidies, but navigating eligibility and application processes is complex. Businesses need guidance to maximise available funding.
Bahasa Indonesia Delivery Requirement — Effective AI training for Indonesian domestic teams must be delivered in Bahasa Indonesia. Most global AI training content is English-first, creating a gap that locally-adapted programmes must fill.

Why Pertama Partners in Indonesia

Pertama delivers foundational AI training contextualised for Indonesian business culture, regulatory requirements, and available subsidies. Unlike global programmes, we train in Bahasa Indonesia with Indonesian case studies and help participants navigate Prakerja, DTS, and tax deduction pathways.

All training materials and facilitation delivered in Bahasa Indonesia. Presidential Regulation No. 63/2019 mandates Bahasa in business agreements, so all contracts and documentation comply. Delivery accommodates Indonesian hierarchical business culture with musyawarah (consensus) decision-making approaches. Blended learning format combining in-person workshops (preferred by 65% of Indonesian companies) with digital delivery for nationwide reach. Content contextualised for Indonesian market conditions and regulatory environment.

Market Size

$5.8 billion AI market by 2030

What you'll achieve

Problems you'll solve

No proof points for AI value in your specific business context
Inability to execute AI projects with current internal capabilities
Failed past pilots eroding confidence and willingness to invest
Skills gap preventing AI solution implementation

Value you'll gain

Proof of value: Working AI solution with measurable ROI in 6-8 weeks
Build momentum: Success story that drives further AI investment and buy-in
Team capability: Internal team trained to maintain and extend the solution
De-risked expansion: Proven template and process for future AI projects

YOUR PATH FORWARD

From Readiness to Results

Every AI transformation is different, but the journey follows a proven sequence. Start where you are. Scale when you're ready.

ASSESS · 2-3 days

AI Readiness Audit

Understand exactly where you stand and where the biggest opportunities are. We map your AI maturity across strategy, data, technology, and culture, then hand you a prioritized action plan.

Get your AI Maturity Scorecard

Choose your path

TRAIN · 1 day minimum

Training Cohort

Upskill your leadership and teams so AI adoption sticks. Hands-on programs tailored to your industry, with measurable proficiency gains.

Explore training programs

DEPLOY · 6-8 weeks