
Leading AI Transformation Partner in Thailand
AI training and advisory for Thailand's most ambitious organizations.
Thailand is rapidly emerging as a regional AI hub in Southeast Asia, with strong government support through the Thailand 4.0 initiative and growing investment in digital infrastructure. The country's diverse economy—from automotive manufacturing to tourism and services—presents significant opportunities for AI-driven transformation. Pertama Partners delivers principal-led AI training and advisory to help Thai organizations build lasting capability.
Our Services
AI Services in Thailand
Comprehensive AI solutions tailored to your market
Industries
Industries We Serve in Thailand
Specialized AI expertise across key sectors
Financial Services
We help banks, insurers, and asset managers deploy AI responsibly while navigating MAS and BNM regulatory requirements. From credit decisioning to fraud detection, our approach ensures compliance from day one.
Healthcare
Implement AI responsibly in clinical and operational settings. We help healthcare organizations maintain patient trust while improving outcomes through clinical documentation, diagnostic support, and operational efficiency.
Education
Prepare faculty, staff, and students for AI integration while maintaining academic integrity. We address the unique challenges of AI in higher education, from assessment redesign to faculty upskilling.
Family Business
Modernize operations and enable generational knowledge transfer without disrupting the values that built your business. We understand the unique dynamics of family enterprises in Southeast Asia.
Manufacturing
Deploy AI for predictive maintenance, quality control, and supply chain optimization with measurable ROI. We help manufacturing leaders navigate OT/IT convergence and drive shop floor adoption.
Professional Services
Leverage AI for document review, research, and client delivery while managing professional liability. We help law firms, accounting practices, and consultancies evolve their service models.
Retail
We help retailers and consumer brands deploy AI across the value chain — from demand forecasting and inventory optimization to personalized customer experiences and dynamic pricing.
Medical & Dental Practices
We help practice owners and clinic groups implement AI that reduces administrative burden, improves patient experience, and supports clinical decision-making—without compromising the personal relationships that define independent practice.
Technology
We help technology companies integrate AI into their products, accelerate engineering workflows, and build AI-native organizational capabilities.
Marketing & Creative Agencies
We help agency principals navigate AI adoption with clarity—identifying where AI creates genuine leverage and where human creativity remains irreplaceable.
Government
We help government agencies implement AI responsibly — improving citizen services, policy analysis, and operational efficiency while maintaining transparency and public trust.
Non-profit
We help non-profit organizations leverage AI to amplify their mission impact — from donor engagement and fundraising to program delivery and impact measurement — all within realistic budget constraints.
Insights
Thailand-Specific Resources
Latest articles, guides, and insights relevant to Thailand
AI Regulations in Asia Pacific: The Complete Guide
Navigate the complex landscape of AI regulations across Asia Pacific. From Singapore's AI Verify to Indonesia's PDP Law, understand compliance requirements across 6 key markets.
Thailand AI Regulations 2026: Complete Compliance Guide
Master Thailand's AI regulatory requirements with this comprehensive guide covering the PDPA, cybersecurity laws, sectoral regulations, and practical compliance strategies for businesses deploying AI systems in Thailand.
AI Data Retention Policies: How Long to Keep What
Navigate AI data retention requirements with this practical guide. Covers training data, model outputs, logs, and compliance with PDPA and other regulations.
AI Regulatory Monitoring: Staying Ahead of Compliance Changes
How to build a systematic approach to tracking AI regulatory developments across jurisdictions and translating changes into organizational action.
AI for Market Expansion: Scaling into New Markets
Use AI for smarter market expansion decisions and efficient multi-market operations, with specific guidance for Singapore, Malaysia, and Thailand entry.
AI Legal Liability: Understanding Accountability and Responsibility
Navigate AI legal liability. Framework for understanding who is liable when AI causes harm, risk mitigation strategies, and jurisdiction focus.
Funding
Government Training Subsidies
Access government funding programs to make AI training more affordable in Thailand
TVET Digital Skills Programs
Government funding for AI and digital skills training
Learn about fundingReady to Transform Your Business with AI?
Book a consultation to discuss how Pertama Partners can help your Thailand-based business leverage AI effectively.
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