Competitor Comparison

Pertama vs Protiviti: AI Consulting for Your Business

Protiviti leads in responsible AI governance for regulated industries. Pertama specializes in practical AI for SMBs. Here's how they compare.

Quick Comparison

Pertama Partners

AI Training & Advisory for SMB

Focus:Practical AI for growing businesses
Price Point:Mid-Market
Target Market:SMB (20-500 employees)
Geography:Southeast Asia + Hong Kong

Best For:

SMB needing hands-on AI training and implementation

Protiviti Hong Kong

Responsible AI with 5-phase model

Focus:AI governance and compliance for regulated industries
Price Point:Premium
Target Market:Enterprise, regulated industries
Geography:Hong Kong, Global

Best For:

Regulated enterprises needing AI governance frameworks

Detailed Feature Comparison

FeaturePertama PartnersProtiviti
SMB Focus
Purpose-built for SMB
Enterprise and regulated industries
AI Governance Frameworks
Practical governance guidance
Deep 5-phase responsible AI model
Regulatory Compliance
General compliance awareness
Deep regulatory expertise (MAS, HKMA, etc.)
Government Funding Support
Full support across 5 countries
Not a focus
Hands-on Implementation
We build alongside your team
Advisory and framework-focused
Transparent Pricing
Published tier-based pricing
Enterprise consulting rates

Who Each Firm Serves Best

Pertama Partners
  • SMB across any industry
  • Companies starting their AI journey
  • Teams needing practical training and implementation
  • Businesses seeking government-funded AI programs
Protiviti
  • Financial institutions (banks, insurance, asset managers)
  • Healthcare organizations with strict compliance needs
  • Enterprises needing formal AI governance frameworks
  • Companies under MAS, HKMA, or similar regulatory oversight

Service Comparison

Protiviti excels in AI governance for regulated industries. Pertama focuses on practical AI adoption for growing businesses.

ServicePertamaProtiviti
AI Strategy
Responsible AI FrameworksBasic
Regulatory Compliance (MAS, HKMA)
AI Training ProgramsLimited
Government Funding Support
Hands-on AI Building
AI Risk AssessmentIncluded in audit

Pricing Approach

Pertama Partners

Transparent, tier-based pricing

Three tiers designed for SMB budgets with government subsidy support.

  • Clear pricing upfront
  • Government subsidy support (up to 90%)
  • Flexible engagement models
  • Start small, scale up as needed
Protiviti

Enterprise consulting rates

Premium pricing reflecting deep regulatory and governance expertise.

  • Deep regulatory compliance knowledge
  • Formal governance framework delivery
  • Global methodology and standards
  • Dedicated compliance team support

When to Choose Pertama

  • You're an SMB wanting practical AI implementation
  • You need AI training with government funding support
  • You want hands-on implementation, not just governance frameworks
  • Your compliance needs are moderate (not heavily regulated)
  • You prefer transparent, mid-market pricing

When to Choose Protiviti

  • You're in a heavily regulated industry (banking, insurance, healthcare)
  • You need formal responsible AI governance frameworks
  • You must comply with MAS, HKMA, or similar AI regulations
  • Your board requires enterprise-grade AI risk assessment
  • You need a globally recognized governance methodology

Frequently Asked Questions

Is Protiviti only for large companies?

Protiviti primarily serves enterprise clients in regulated industries. Their 5-phase responsible AI model and compliance expertise are designed for organizations with significant regulatory requirements. SMBs with simpler compliance needs may find Pertama's approach more practical and cost-effective.

Does Pertama offer AI governance services?

Yes, Pertama includes governance guidance as part of our AI readiness audits and training programs. However, for deep regulatory compliance in financial services or healthcare, Protiviti's dedicated governance frameworks are more comprehensive.

Which firm is better for Hong Kong businesses?

It depends on your size and regulatory needs. Protiviti has a strong Hong Kong presence focused on regulated industries. Pertama serves Hong Kong SMBs with practical AI training and implementation, including CEF government funding support.

Find the Right AI Partner for Your Business

Book a free consultation and we'll help you assess whether you need governance-first or implementation-first AI support.