Transform Your Restaurants & F&B Groups Business in Thailand with AI
AI training built for Thailand's restaurants & F&B sector.
AI is transforming restaurants and F&B groups in Thailand. From demand forecasting to menu optimization, AI capabilities improve operations and profitability. Pertama Partners helps restaurant groups build AI capability through practical training and advisory.
Restaurants & F&B Groups businesses in Thailand face unique challenges and opportunities in AI adoption. Thailand's 4. We work with restaurants & f&b groups firms to identify high-impact AI use cases, build internal capabilities, and implement solutions that deliver measurable ROI — all while navigating local regulations and funding programmes.
Challenges
AI Challenges for Restaurants & F&B Groups in Thailand
We help you navigate these industry-specific obstacles
Inventory Waste
Perishable ingredients and unpredictable demand create significant food waste. Manual forecasting can't optimize purchasing to minimize spoilage.
Labor Scheduling
Balancing staffing levels with fluctuating demand is challenging. Over-staffing erodes margins while under-staffing damages service quality.
Menu Performance Blindspots
Understanding which dishes drive profitability requires analyzing ingredient costs, preparation time, and ordering patterns that manual tracking misses.
Customer Experience Consistency
Multi-location groups struggle to maintain service standards and menu consistency. Manual oversight can't scale as operations expand.
Use Cases
AI Applications for Restaurants & F&B Groups
Practical AI use cases for restaurants & f&b groups businesses in Thailand
Demand Forecasting
AI models that predict daily covers and dish popularity based on historical patterns, weather, events, and seasonality. Optimize purchasing and prep.
Dynamic Pricing
AI-powered menu pricing optimization based on demand patterns, time of day, and inventory levels. Maximize revenue and reduce waste.
Labor Optimization
AI scheduling systems that match staffing levels to predicted demand while respecting employee preferences and labor regulations.
Customer Feedback Analysis
AI analysis of reviews, social media, and survey data to identify service issues and menu opportunities across locations.
Regulations
AI Regulations in Thailand
Key regulatory considerations for restaurants & f&b groups businesses
Opportunities
Market Opportunities for Restaurants & F&B Groups
Growth areas for AI-driven restaurants & f&b groups businesses in Thailand
Tourism Recovery
Thailand's restaurant industry benefits from returning international visitors. AI tools help optimize operations to handle demand volatility.
F&B Group Expansion
Multi-brand restaurant groups need AI capabilities for centralized purchasing, standardized operations, and performance analytics across concepts.
Food Delivery Growth
Grab Food and online ordering create demand for AI-powered menu optimization, delivery zone management, and kitchen workflow automation.
Ghost Kitchen Models
Delivery-only kitchens require AI forecasting and operations optimization to maximize efficiency without front-of-house revenue.
Funding
Available Funding in Thailand
Government programmes that can subsidise your AI investment
BOI & DEPA - Digital Transformation Incentives
Thailand's Board of Investment offers tax incentives and grants for technology adoption, while DEPA provides digital transformation funding for SMEs implementing AI and automation.
Tax holidays + grants (varies by program)
View funding guideExplore AI Training for Restaurants
Schedule a consultation to discuss how AI can drive results for your restaurants & f&b groups business in Thailand.