Decision Guide

Managed AI Services vs Project-Based Consulting

Should you outsource AI operations ongoing or hire consultants for specific projects? The right model depends on your AI maturity, internal capabilities, and long-term plans.

Understanding Both Approaches

Project-Based AI Consulting

Defined scope, defined timeline, defined outcome

Focus:Specific AI projects with clear deliverables
Price Point:$10K-$200K per project
Target Market:Any company
Geography:Any

Best For:

Companies wanting specific AI outcomes without ongoing commitments

Managed AI Services

Ongoing AI operations handled by an external team

Focus:Continuous AI management, monitoring, and optimization
Price Point:$5K-$50K/month ongoing
Target Market:Companies with continuous AI needs
Geography:Any

Best For:

Companies wanting AI handled by experts on an ongoing basis

Key Differences at a Glance

FactorProject-Based AI ConsultingManaged AI Services
Long-term Commitment
Project ends, no obligation
Monthly contract, ongoing dependency
Internal Capability
Team learns and owns the work
Vendor owns and manages the work
Continuous Optimization
Ends when project completes
Ongoing monitoring and improvement
Cost Predictability
Fixed project cost, then done
Predictable monthly costs
Vendor Dependency
Low (knowledge transferred to team)
High (vendor runs your AI)
24/7 AI Operations
Your team manages post-project
Vendor handles all operations

When Each Model Works Best

Project-Based AI Consulting
  • You want to build internal AI capability
  • Your AI needs are project-based (implement, then maintain)
  • You don't want ongoing vendor dependency
  • Budget works better as one-time investment, not monthly
  • Your team can manage AI systems after handoff
Managed AI Services
  • AI is mission-critical and needs 24/7 monitoring
  • Your team can't or shouldn't manage AI operations
  • Continuous optimization is needed (ML models, data pipelines)
  • Monthly predictable costs work better for your budget
  • You want someone else responsible for AI uptime

Engagement Model Comparison

Different models for different AI maturity levels and needs.

FactorProject-Based AI ConsultingManaged AI Services
ScopeDefined deliverablesOngoing operations
Duration4-16 weeks typically12+ months
Knowledge Transfer
Ongoing Monitoring
Government Funding EligibleRarely
Vendor Lock-in RiskLowHigh

Choose Project-Based AI Consulting When...

  • You want to build internal AI capability, not outsource it
  • Your AI needs are project-based with clear start and end
  • You prefer one-time investment over ongoing monthly costs
  • Knowledge transfer and team upskilling are priorities
  • You want to avoid long-term vendor dependency

Choose Managed AI Services When...

  • AI systems need 24/7 monitoring and your team can't provide it
  • Continuous ML model retraining is needed
  • You explicitly don't want to manage AI operations internally
  • Monthly predictable costs fit your financial model better
  • AI operations complexity exceeds your team's capability

How Pertama Can Help

Whichever approach you choose, Pertama Partners can support your AI journey.

Pertama's project-based model builds your team's capability, not dependency
Knowledge transfer is built into every engagement
After project completion, optional light-touch support is available
Government subsidies make project-based work cost-effective

Frequently Asked Questions

Can I start project-based and switch to managed?

Yes. Many companies start with a project to build their AI foundation, then evaluate whether they need ongoing managed services. If your team can handle operations post-project, you won't need managed services — saving significant ongoing costs.

Is managed AI services just outsourcing?

Essentially, yes. Managed AI services means an external vendor operates your AI systems. This can be valuable if AI operations aren't your core competency, but it creates vendor dependency. For most SMBs, building internal capability through project-based consulting is more sustainable.

What happens after a project-based engagement ends?

Your team should be able to manage and maintain the AI solutions independently. Good consultants (like Pertama) include knowledge transfer and documentation as part of every project. If you need additional help later, you can engage again for specific needs.

Build AI Capability, Not Dependency

Project-based AI consulting that leaves your team empowered. Book a free consultation.